SPECIALIST ADVERTISING AGENCYIN VIETNAM
HISTORYParamee Advertising has been in Vietnam since 2007 with a desire to support your company in Marketing / Promotion and develop the brand names. We have expanded our services to the following areas : Creativity / Marketing Strategy / Media planning / Print ads / Billboard / Event / Exhibition / Promotion / Games show / Storyboard / Production / TVC & TV Program / Modeling / Music / Photographic / Graphic design / Space design / Interior design / Web design / Construction.
VISIONWith consumer behavior evolving toward a more empowered status the definition of creativity has shifted from one-dimensional skills to a four-dimensional type of creativity that blends logical thinking with creative problem solving. Individuals possessing this “New Creative Mindset” blend Analytical, Expressive, Curious and Sensual qualities into their thinking process. The result is a holistic approach to creativity that is effective across multiple touch points and experiences.
MISSIONOur mission is to generate communications that create corporate and brand value by speaking directly to the hearts and minds of consumers. Our core belief is that ideas are the bridges between a brand and its consumers. Communications solely focused on "effectiveness" and "efficiency" cannot inspire corporate or brand value: success only comes from exciting ideas that attract the attention of consumers, which are drawn from every marketing channel. Enthused with the bedrock belief that ideas bring success to clients and value to consumers.
CLIENT SERVICEThe key to our client service is our ability to integrate our know how in functional areas with our deep industry knowledge on a global scale. To support client service, we're organized into industry and functional practices. Our practices develop business knowledge and insights that create a critical mass of expertise to provide superior client service.
We believe the best relationships deal openly with real issues. This means seeing things from your point of view, while understanding them from your consumers’ points of view and respond to your need honesty and openly.
We committee to provide a good widerange services, high quality with flexible budget.
CREATIVITYThe best creative gets done when we work together. Not as vendor client, but as partners. We also believe that all touch points of an integrated campaign should be imbued with a common aesthetic. We have found that a brilliant strategy, if not supported from the front line with strong creative idea, design and a compelling message, is like sending out a command without a well equipped army. A brand’s image must migrate up to the strategic level and clearly down to all supporting tactics.
MEDIA STRATEGYWe work closely with several media resources to guarantee the strongest buying clout and exceptional strategic planning for on and offline media.
With our High experience we can provide you the most informed, strategic, and cost effective media decisions possible. Each plan involves the creation of an elaborate media to reach the primary influencers in your product’s purchasing decision. Our media planners are present at each step of the media research process, and they take an active role in its selection.
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